karieApr 21, 20211 min read Do You Know What An INDICIA Is?Indicia (pronounced in-dee-shuh) Indicia is an imprint on each mail piece that indicates prepaid postage. A postal Indicia replaces a...
karieFeb 1, 20211 min readTarget Generations- What do THEY Prefer?Before creating your direct mail campaign, you must distinguish who you're marketing to, what they prefer, and what the goal of your...
karieJan 25, 20211 min read5 Mind Blowing Statistics About Direct Mail Marketing!1. Up to 90% of direct mail gets opened, compared to only 20-30% of emails. 2. Direct mail combined with social media deliver the highest...